Shellye Archambeau is a powerhouse and a visionary with a track record of accomplishments building brands, high-performance teams, and organizations.

Shellye currently serves on the boards of Verizon, Nordstrom, Roper Technologies, and Okta. She is the former CEO of Silicon Valley-based MetricStream and a nationally recognized author of the New York Times bestselling book, Unapologetically Ambitious.

Embarc Collective had the privilege of hosting Shellye for a virtual Fireside Chat, where she shared stories and strategies from her professional journey and being unapologetically ambitious in her pursuit of success.

We recapped our favorite key learnings from Shellye:

On setting goals: “Very…


We were lucky to welcome Cameo CEO Steven Galanis to Embarc Collective this week. The Cameo growth story is incredible — they started just 4 years ago and today have grown to 200 employees, $100M in customer transactions and $25M in revenue in 2020. The team has raised over $65M in funding by investors including Kleiner Perkins and Lightspeed and was last valued at over $300M.

Steven started the Cameo journey at 1871, the startup hub in Chicago and partner of Embarc Collective, so he was well equipped to advise Embarc Collective members on how to best leverage a community…


As part of our work at Embarc Collective, we get to connect with talented professionals across industries from startups to large corporates. In meeting with so many talented individuals, we saw an opportunity to create a bridge between the established business world and the emerging startup world. And with that, we launched the Embarc Collective Young Professionals Board in December 2020.

This is an opportunity for high potential professionals across Tampa Bay from diverse backgrounds and industries to engage more deeply with the future of Tampa Bay and the growing startup community, with a specific focus on creating a vibrant…


Photo by ryan haft on Unsplash

Headed to Super Bowl LV in Tampa on February 7? Check out our Super Bowl LV x Tech Guide here.


Welcome to our Featured Founder series, where you’ll meet startup founders from Tampa-St. Petersburg who are building and scaling their ventures to solve some of the world’s greatest challenges. We interviewed Christopher McElveen, Co-Founder of LogNovations, an IP licensing company focused on reducing data storage, data transmission, and data complexity costs for enterprises from the edge to the cloud.

What were you doing previously and what inspired you to launch your company?

I don’t think there was one single a-ha moment that catalyzed me to start this company. It was very non-linear and a combination of a few different things…


Welcome to our Featured Founder series, where you’ll meet startup founders from Tampa-St. Petersburg who are building and scaling their ventures to solve some of the world’s greatest challenges. We interviewed Justin Arnold, CEO of Blocklight, which is a data & analytics platform for e-commerce businesses.

What were you doing previously and what inspired you to launch your company?

Before pursuing Blocklight full time, my career had primarily been in the Chicago food industry at a co-packing company. My path began in manufacturing and industrial operations before transitioning to the IT, finance, and strategy side of the business, ultimately arriving…


Welcome to our Featured Founder series, where you’ll meet startup founders from Tampa-St. Petersburg who are building and scaling their ventures to solve some of the world’s greatest challenges. We interviewed Chris Jones, CEO of RB Technologies, which establishes transparency and trust in the dietary supplement and food industries through proprietary blockchain technology.

What were you doing previously and what inspired you to launch your company?

Previously, I was working at a biomedical company as a Quality Assurance Specialist and completing a Master of Science in Management with the plan of going into hospital administration as a career. My co-founder…


This year our CEO Summit looked a bit different — but in doing it virtually, we were able to partner with 13 venture funds to bring together startups from across the Southeast looking at raising an institutional round of funding in the next year. 50 startups participated in bite-sized sessions over the course of 3 days. Thanks to Build In SE for partnering on this event!

Day 1:

We worked with Atlanta-based startup Civic Dinners to bring together founders and investors on the theme of Grief & Gratitude — exploring the self-discovery we’ve made this year and what we’re grateful…


As early-startup founders, we find ourselves in the weeds of the business focused on every detail to make sure that we can push the business to demonstrate its traction potential. However, when you’re continually focused in the business (as opposed to on the business), you may lose sight of larger strategic opportunities ahead of you.

That’s why Embarc Collective has built an annual CEO Summit for its startup members, an event dedicated to founder mindset, strategic growth plans and leadership. …


Welcome to our Featured Founder series, where you’ll meet startup founders from Tampa-St. Petersburg who are building and scaling their ventures to solve some of the world’s greatest challenges. We interviewed Clyde Snodgrass, CEO of Porchboxx, which is a home/office package delivery system that integrates with all major carriers.

What were you doing previously and what inspired you to launch your company?

Prior to Porchboxx and really the entire startup game, I was flipping homes. …

Embarc Collective

We are a startup collective — curators of experiences, resources, and environment that help forward-thinking founders and their teams thrive in Tampa Bay, FL.

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